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Wednesday, September 1, 2010

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Iowa senator: Boycott anti-gay radio advertisers

by Jason Clayworth /  Sept 1, 2010 / Des Moines Register

An Iowa senator is organizing a boycott of businesses that advertise during WHO-AM talk radio's Jan Mickelson program.

His first target: Toyota of Des Moines even though he drives a vehicle purchased from the dealership.

"It's the last one I'm ever going to own, that's for sure," said Sen. Matt McCoy, a Democrat from Des Moines.

Mickelson is a conservative host who said during a show broadcast from the Iowa State Fair last month that some AIDS education efforts destigmatize the "stupid behavior" of homosexuality. He likened AIDS to lung disease, cirrhosis of the liver and heart disease.

The station later ran a clarification noting that Mickelson is entitled to his opinions but that the statements confused medical fact and contained factual errors in the spread of the disease.

McCoy, who is gay, urged friends on his Facebook page to stop buying from the dealership.   He said there are plans to launch a website to encourage boycotts of other businesses that sponsor Mickelson or other programs that speak inaccurately or unfairly about gay and lesbians.

Joel McCrea, the vice president/market manager for the station, said he wasn't aware of a campaign to boycott advertisers of Mickelson's program. Advertisers have not withdrawn advertising from the program, he said, declining to comment further.

The general manager for Toyota of Des Moines was not available for comment Wednesday. But Ron Short, the dealership's service manager, said he was not aware of McCoy's efforts. The car dealer currently has no plans to pull advertising during Mickelson's program, Short said.

"No matter who you associate with, there's going to be people that are with or against you," Short said. "To focus it against Jan or anyone else I don't think would be fair."

One Iowa, Iowa's largest civil rights group for gay and lesbians, has not taken a stand on the issue even though the group called for WHO to correct Mickelson's statements.  Justin Uebelhor, a spokesman for the group, said the boycott is an option but not a step the group has agreed to take at this time.

McCoy, a board member of One Iowa, said he wants businesses to understand the messages they directly or indirectly support through their advertising dollars.

"I want to get into their pocketbook because it's the only thing they understand," said McCoy.

Roughly 1.1 million Americans today live with HIV, the virus that causes AIDS. Of the more than 1,900 people in Iowa diagnosed with AIDS through 2008, almost 60 percent were men who contacted the disease through same-sex encounters while almost 16 percent was through heterosexual sex, according to information from the Centers for Disease Control and Prevention.

"Every gay and lesbian person who has been lucky enough to survive the turmoil of growing up is a survivor. Survivors always have an obligation to those who will face the same challenges."

 

 

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